360° Platform For Building Material Sales
Cloud-based B2B sales, CRM & marketplace for building materials & products.

Meet the Ashlar Platform
Whether you are a flooring manufacturer or a commercial architect, Ashlar provides tools to improve the selection, sales, and procurement of building materials.
Sales Force Automation (SFA), Customer Relationship Management (CRM) and B2B eCommerce tools allow for seamless, omni-channel execution at every stage of the customer lifecycle.


CRM
Customer Relationship Management
Schedule, track and manage all of your interactions with robust CRM features that leverage accurate sales and inventory data.

Sales
Sales Force Automation
Automate sales, build product catalogs, manage shipping & deliveries, track KPI's and much more with Ashlar's sophisticated SFA module.

Market
B2B Building Materials Marketplace
Buy and sell commercial building materials in a secure marketplace without the need for vendor applications.

Connect
Grow Your Network
Expand your network and connect with vendors and buyers to create new opportunities.
Who Is Ashlar For?
By connecting building material vendors with architects & designers, trade partners, and end users it helps all parties in the construction process to communicate and transact seamlessly.

Architects & Designers
Way more than just a sample service.
Manage your project material selections, maintain a virtual library with regional pricing, access live inventory data, order samples and manage submittals.
Cut down on library space.
Real-time pricing, stock levels, lead time, and product specs
Enhance connectivity with your local sales representative
Detailed search functions: Browse by product type, CSI classifications, and market segments.
Efficiently manage the submittal process to meet deadlines
Side-by-side product comparison tools
Free samples w/tracking numbers
Manufacturers
Recommended Plan: Seller
Eliminate the burden of managing small accounts.
Enable direct interactions with architects and designers, and reach the tail end of the market with sales force automation.
Virtual showroom on Ashlar Market to attract new buyers.
Expand your presence within the A&D community.
Go paperless with B2B Sales Automation.
Coordinate sales team across multiple territories with project registration and automated quotations.
Low-cost CRM to manage customer relationships at every stage of the sales funnel.
Easy EDI integration and synchronization with back-of-office systems.
Centralize customer service management all within your favorite web browser.
Mobile-friendly interface to support in-house and distributed sales teams.
Distributors & Retailers
Recommended Plan: Seller
Grow your sales without scaling your salesforce.
Integrated marketplace and CRM to easily connect with suppliers, set up an eCommerce webstore and automate B2B procurement and order processing.
Quickly generate sales by setting up your webstore in less than an hour.
Connect to both vendors and customers in one interface.
Access a variety of product catalogues from multiple vendors.
Private labeling automation to increase sales across distribution channels.
Increase customer loyalty with secure and convenient transactions.
Low administration cost for vendors and customers accounts.
Contractors & Subcontractors
Recommended Plan: Buyer
Commercial-grade materials from multiple manufacturers in one place.
Access product specs, real-time pricing and stock levels, installation instructions, job-specific quoting, order free samples and buy at best-value with streamlined order placing solutions.
No commission fees for contractor purchases in Ashlar Market.
Build your vendor list with networking features in Ashlar Connect.
Access a wide range of products and vendors in Ashlar Market.
Get the best value by comparing products and vendors across the Market.
Manage teams with multi-user accounts.
Convenient and easy online B2B transactions.
Owners & Property Managers
Recommended Plan: Buyer
Order commercial-grade products in any quantity.
Browse industry leading manufacturers for commercial-grade products and place orders, even small quantities not offered by vendors directly. Order samples, replenish your attic stock, and access warranty terms, product specs, installation and maintenance instructions.
Buy direct from suppliers and lower purchasing cost.
Access products previously out of reach due to accounts restrictions.
Build your vendor list with networking features in Ashlar Connect.
Access multiple product catalogues to find the best value for your projects.
Side-by-side product comparison tools
Free samples w/tracking numbers
Independent Sales Reps
Boost sales and manage deals.
Partner with Ashlar to earn sales commissions while utilizing FREE CRM and sales automation tools.
Boost sales and earn additional commissions by selling Ashlar Market.
Full-featured CRM, free for individuals.
Build your vendor list with networking features in Ashlar Connect.
Track performance with customized analytics dashboards.
Monthly sales commission statements.
Showcase product offerings with custom webstore.